Michael Baxter

Branding

Versal

Michael Baxter

Branding

Versal

Since 2006, Michael Baxter has helped Georgia CORE define and present itself in a wide range of communications. His work with the organization began with developing the graphic identity and tagline, and he has played a key role in shaping the story of Georgia CORE’s impact and value – both in narrative and through visual communication.

As principal of a Decatur, Ga.-based creative firm, Michael helps nonprofit organizations, public policy groups and companies communicate more effectively. Similar to Georgia CORE, he has worked with the Georgia Research Alliance, Emory Winship Cancer Center and the Georgia Cancer Coalition, and he brings 26 years of experience in the education, nonprofit and private sectors. Michael also served as the first communications director for the CDC Foundation, where he launched a communication program to engage target constituent groups in the vital work of CDC scientists.